1. China Luxury Travel Fair™ is the only travel show in China dedicated to the luxury outbound travel market

2. There are now 500,000 US dollar millionaires in China and well over a million people able to afford a luxury lifestyle.

3. Travel has become the number one pastime of China's richest (source: Hurun Report 2006 Luxury Lifestyle survey)

4. The Chinese government's 'Approved Destination Status' programme means that a world of travel opportunities is being opened up for mainland Chinese.

5. For wealthy Chinese, it is prestigious to be the first to find a new destination or unique travel experience. There is a hunger for more information.

6. China Luxury Travel Fair™ is run like a private club for China's luxury travel industry. You can pre-book appointments with leading travel buyers and mingle directly with China's elusive high-end travellers.

7. China Luxury Travel Fair™ is organised by Hurun Report , the leading media and events company for China's wealthiest individuals. We know China's wealthy and what makes them tick.

8. China Luxury Travel Fair™ is designed as an interactive experience for visitors to capture the spirit of luxury overseas travel, with fashion shows, workshops etc highlighting premium experiences.

9. China Luxury Travel Fair™ partners with China's leading travel, business and lifestyle media to promote luxury overseas travel and the exhibitors themselves.

10. The World Travel Organisation estimates 100 million Chinese will travel overseas by 2020, making China the leading single source of tourism worldwide. We know you have heard this before but it is worth repeating.